sustainability terms written across an image of wind turbines

Understanding Sustainability Terms and What to Watch Out For

If you’ve ever found yourself standing in a shop aisle, holding a product labelled “eco-friendly” or “biodegradable,” and thinking, but what does that really mean?, you’re not alone. We are surrounded by a variety of sustainability terms these days, and while that’s not necessarily a bad thing, it can be a little confusing.

When everyone from big-name brands to start-ups is shouting about being “green,” we need to understand what those words mean so we can make conscious, informed choices and avoid being misled! Here’s a breakdown of the most common sustainability terms or “buzzwords” and what they really mean.

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